The much awaited Ford Focus Coupe Cabriolet will be unveiled soon enough. And all those who would be actually able to witness such an event will find out that, indeed, this new Ford Focus is a vehicle that is worth your while and your money.

The Ford Motor Company states that the new Ford Focus Coupe Cabriolet holds an open air motoring feature. And aside from this, it also offers owners and passengers stability, comfort, as well as practicality. Of course, this is very much associated with the current range of the Ford Focus line of vehicles, making it a top selling vehicle in the auto market. Come October this year, interested parties can start purchasing this new model. And this month, the Ford Focus Coupe Cabriolet would be making its debut in the United Kingdom at the British International Motor Show.

Created and manufactured by the Ford Motor Company, the Ford Focus range of vehicles has been produced since 1998. It took the spot that previously belonged to the Ford Escort and the Ford Orion. It actually belongs to the compact car and the small family car segment. It has been built in various body styles that include the hatchback with three doors, the sedan holding four, the station wagon which also holds four doors, and the hatchback with five doors. For its power source, it runs on a 1.4 liter to 2.3 liter I4 engine.

Either with the top down or up, the Ford Focus Coupe Cabriolet is a sight to behold. It is stylish and has a two-piece folding hardtop. This hardtop can be placed up or down with an efficient, neat, and very reliable system that only takes as much as 29 seconds for the whole process to complete.

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May-22-10

New Ford Vehicles For 2007 Says Fields

Posted by admin under New Ford News

Mark Fields, the executive vice president and the president of the Ford Motor Company Americas, has recently sent out a statement refuting the report given out by Wall Street. According to Wall Street, the auto company is very slow in doing restructuring. Aside from this, the business organization also claims that the Ford Motor Company would not be able to keep up for it does not have enough new products that they could send out to the auto market.

Aside from Wall Street, Merrill Lynch has also got some things to say about the auto manufacturer. John Murphy, from the mentioned organization, even writes, The pace of Fords new product introductions is well behind the industry average, which is an ominous sign for Fords market share and leaves its current restructuring efforts short of rightsizing the company.

New Ford vehicles are already in the process of production, according to Fields. He even claims that by next year, 2007, the market would come to know more Ford vehicles and cars that would be new to them. However, Fields, during an interview with a reputable press reporter, would not identify the models that the company would be sending out. Along that line, he only emphasizes that the list of Ford vehicles have received a lot of new developments which the company still has not yet announced to the public. In this sense, auto parts makers would then have to predict just what parts they need to create. They could create Ford F350 pickup parts but they could never really see what other replacement parts could these new and upgraded Ford cars and vehicles really need.

Fields further states for emphasis, It is going to be a busy year for us. We have a lot of products coming. And with that said, the auto market sure has to be on their feet if they want to keep up with any new offerings the Ford Motor Company could be sending out to our streets and roads.

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Ford On The Move Towards Bringing Up Pickup Truck Sales

Going back to the Ford Motor Company history, the line up of pickup trucks from this company actually has been the flagship among all vehicle line ups. And for Ford, losing a great deal in sales for this line also means a huge amount of loss for their entire sales. Due to the recent and continuous increase of gas and fuel prices, auto consumers have been leaning towards more fuel efficient cars and vehicles and heading away from pick up trucks which have been known to be efficient transporters of people and cargo but low on miles per gallon of gas.

And now, the company is out to make sure that the automotive world does not forget about the Ford pickup trucks. As part of this move, they have made sure that auto consumers would be getting more perks if they do opt to buy a pickup truck. This tactic has been used by many dealers who also offer used Ford F350 parts more incentives to equate to more sales. And the Ford F-Series pickup trucks can now be purchased with more incentives.

According to Lydia Cisaruk, the spokesperson for the company, this kind of incentive for the Ford F-series pickup trucks has been selected to run as part of the companys Drive On Us campaign on boosting up sales. Since last Friday, anyone interested in purchasing a new Ford F-series pickup truck could avail of discounts which could range from $500 up to a $1000 which is, of course, a huge savings for anyone. However, the whole promo would only be available up until the last day of this month.

The Ford F-series pickup trucks have been in production since 1948. It has been built as a full size pickup truck. The Chevrolet Silverado, Nissan Titan, Dodge Ram, and Toyota Tundra have been those vehicles which the Ford F-series have considered as competition in the market.

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Lincoln MKX, Ford Edge: To Be Offered At Low Prices

The Ford Motor Company has now come up with a new plan so as to bring up their declining sales. With the 2007 crossovers hot and very attractive in the auto market, the company is making sure that when they do send out these new crossovers to dealers and showrooms, they would be coming with tag prices that would surely have retail customers coming in to purchase one for themselves.

Now, according to Cisco Codina, who is the group vice president of the company for marketing, sales, and service in the North America area, Our intent is to have good leases and good pricing. We do not plan to have any visible cash on those vehicles.

And what vehicles are these, you may ask? The new crossovers to be offered with low prices are the 2007 Ford Edge and the 2007 Lincoln MKX. And both of these vehicles would be surely available come November this year. However, the company still yet has to give out what the prices on these new and blazing vehicles would be. Rumors have it, though, that they would be very flexible and owners would surely have a grand time changing its parts with other Ford parts like Ford Festiva car parts to personalize the vehicles. As for the prices, seniors in the automobile world have computed that the Ford Edge would be carrying a price that would fall around the $20,000 range. As per the Lincoln MKX, it would be having a tag some $10,000 higher than the Edge.

The Ford Edge is a midsize crossover sport utility vehicle and is offered as a wagon with four doors. The FF/AWD CD3 platform has been used as the base for this vehicle and its power comes from a 3.5 liter Duratec 35 V6 engine.

A midsize luxury crossover sport utility vehicle would be the best description for the Lincoln MKX. It is a crossover vehicle with four doors and is midsized. Its engine is also the same as the Ford Edge.

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April-19-10

Ford to Exit the Minivan Market?

Posted by admin under New Ford News

All the car blogs lately have been speculating on the direction that the Ford Motor Company is going to take in the wake of declining sales and stiff competition. We know that Ford has too much capacity and we know that the company will be closing some key plants and laying off an as yet to be determined number of employees. What hadnt been clear is which models would be cut from the line up. Now, it appears that Ford will exit the lucrative minivan market. Thats right, Ford apparently will stick with building cars, trucks, and SUVs, and leave the minivan market to the other players.

Ever since the Chrysler Corporation invented the minivan market back in the early 1980s with its line of K-car derived minivans the Dodge Caravan, Plymouth Voyager, and the Chrysler Town & Country Ford has been playing catch up. Indeed, a series of forgettable star named minivans were served up by Ford and summarily rejected by consumers: the Aerostar, Windstar, and the Freestar. Later, both Honda and Toyota brought out their own entries and Ford, along with Chevrolet found themselves trailing badly in an overcrowded segment. Indeed, several GM divisions sell minivans, as does Kia and Nissan, making the market especially tight.

Should Ford decide to go ahead with plans to ditch the minivan market, it wouldnt be a complete retreat. For one, many consumers prefer the automakers popular Ford Explorer SUV while its all wheel drive Freestyle wagon/crossover competes well too. Finally, another vehicle the Edge will soon make its debut and likely pull many minivan customers over. The Edge will be yet another crossover vehicle somewhat of a SUV/wagon hybrid and fill the need for consumers.

Yes, Ford appears ready to ditch the minivan market. No loss to consumers and probably a smart move for the beleaguered automaker.

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The Ford Edsel : An Auto Industry Disaster In Car Design And Automobile Marketing

. To call a car or any product an Edsel is to provide the worst of insults. The Edsel was a car designed and manufactured by the Ford Motor Company of Dearborn in the late 1950s. 157, 1958, 1959 to be exact. The debacle of the Edsel was both one of the most spectacular and worst failures to befall the vibrant American automobile industry of that day. To call a car or any product an Edsel is to provide the worst of insults.

Some authorities will state that the reason for the Edsels failure was just poor market timing, not a poor product. Timing can be said to be most everything vital for the success of failure of any product. In those days, before computerization allowed for rapid sharing an interchanges of design and the car design process everything was done on paper. It took great amount of physical logistics and delays for the paperwork and blueprints to be sent and coordinated among the various players in the automobile design process. On top of that it seemed that everyone seemed to despise and those further down the line. The designers disliked their bosses and the engineers. The engineers hated the parts people etc etc etc. On top of that the name Ford was on the door signifying the ultimate authority in the car designs and marketing process. The Edsel project was initiated during a time of big cars from G.M. the market leader , yet introduced many years later when the concept of a second car , a compact car, for the wife to drive the family and kids around was beginning to be established in the automobile marketplace

Other authorities will state that the reason for the poor market showing and demise of the Edsel was that it was just a poor product poorly designed and poorly built. To further corroborate this viewpoint it is now known that the actual workers building the Edsels were none too happy building this model. The Edsel was not built on its dedicated Ford Division production line but rather the Edsel was built (or shared space) on Ford Mercury Division production line. These Mercury Division employees considered themselves as the luxury end of the Ford Car company entities and indeed saw themselves as a cut above the run of the mill Ford employee and workers.

They both resented the intrusion into their turf as they say it and as well felt that a Ford product was muscling into their terrain that of more prestige vehicles. In the end the marketing and sales failures of the Ford Edsel can be said to be a combination of both factors.

Interestingly enough the unspoken order from the Ford family was that the new product the 1958 Edsel was to be named anything but Edsel. The late Edsel Ford was the founder Henry Fords only son and the grandfather of the then current patriarchs commanding and directing the Ford Empire. The senior Ford even stated that he did not want to see his late grandfathers name spinning around on hubcaps. The design development process had worked with the E or Experimental Car. Since it was such a major and revolutionary product of Ford many assumed that the designation E car had of course stood for Edsel. How better to honor such a major figure in the Ford family and empire. Imagine if the name had not stuck. Would it of made a difference in the ultimate success or failure of the sales and marketing of this automobile product.

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Ford Bronco: More Than Just OJ Simpsons Speed Chase Vehicle

Starting from the year 1966 up until 1996, the Ford Bronco lived for a good three decades. This vehicle is actually a 4 x 4 sport utility vehicle. And it has had four distinct generations.

Originally, this vehicle was designed and crafted with being a strict competitor in mind. And come the time that it was introduced, it was then competitor to the Jeep CJ 5 as well as the International Harvester Scout. Come the late 1970s, the Ford Bronco then came to be a competitor for the Chevrolet K5 Blazer as well as the Dodge Ramcharger. Come the 1980s, this vehicle was accompanied by a much smaller Ford Bronco II. However, this small sibling only stayed in the market for just a couple of years. As for its last generation, the world knew the Ford Bronco as a large vehicle that was based on the newer Ford F series.

Why is the Ford Bronco so well known? Well let us just say that it was the very same vehicle model that the infamous OJ Simpson used when he traveled during his low speed chase with the police through the Los Angeles Area. It was also the very same white Ford Bronco that was a 1993 model used by Al Cowlings. Now that is the Ford Bronco in popular culture for you.

The person who gave the Ford Bronco life was Fords product manager Donald N. Frey. Frey was also the very same person who designed the Ford Mustang. After the design comes the production and it was Lee Iacocca who got this vehicle ready to roll of the manufacturing and assembly plants. A unique vehicle on its own, the Ford Bronco did not share any part with any other vehicle.

According to J. Mays, Ford Motor Company groups vice president for design, True to its heritage, the Bronco is a tough and genuine SUV thats all about function. Its like a claw hammer in a box full of department store, battery operated, plastic, power tools.

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Perhaps it is not the do all to end all, but it is a very progressive step in that direction by the Ford Motor Company. The Reflex is hybrid concept car powered by diesel fuel and electricity. Since it is sporty, ecologically friendly, and performs well, it is easy to see how it could turn out to be among tomorrow’s most desirable automobiles. A sports car that seats three comfortably and gets 65 miles per gallon would probably attract a lot of interest.

The Reflex is a sight for the eyes of sports car lovers with its reverse-scissor doors, 20-inch wheels, and rounded front and rear body contour. Let the drooling begin, as the Reflex elicits thoughts of a merged design inspired by a Lamborghini/Porsche coupling. Its exposed circuitry is an integral component to its flashy futuristic design. The car’s stylish 20-inch aerodynamic wheels promote high performance and due to less resistance when rolling. There are solar panels positioned around the headlights and taillights of the Reflex that recharge the vehicle’s batteries. The transmission is six-speed semi-automatic with shift paddles on the steering column.

The interior features see-through mesh seating with inflatable safety belts. The thinly constructed seats are built from a rigid plastic composite that contour well to the body while maximizing space. Two children or one adult can comfortably ride in the backseat area. The rear seat is adaptable and can be used for infants. The vehicle also has a baby cam to assure a child’s safety and ensure safer driving too. No wood or leather is used in the cabinet’s interior. Sound insulation is provided by recycled scrap of athletic shoes called NikeGrind. The eye-appealing dashboard has an LED screen that is both flexible and transparent.

The South East Automotive Media Organization (SEAMO) named the Ford Reflex Specialty Concept Vehicle of the Year and Most Significant Concept Vehicle of the Year. The Reflex was unveiled at the 2006 North American International Auto Show in Detroit.

The Ford Reflex grows with a family’s evolving needs. It looks like a keeper.

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